Master the Art & Science of Influence
Our training and development programs teach strategies to build trust and influence, improve communication, and drive results in business and in life.
Thousands trained. 98% overall satisfaction.
One goal: Helping your team influence with authenticity and purpose.
SANY
WENDY'S
MACK
BANK OF AMERICA
VOLVO
PFIZER
AIRBUS
BACKED BY PSYCHOLOGY
Empower Your Team to Lead Through Influence
Our training programs are designed to empower professionals, leaders, intraorganizational teams, and individuals to communicate more effectively, lead with confidence, and connect authentically with the people around them.
We dive deep into the human psychology of influence, giving you proven, actionable techniques rooted in behavioral science — not just theory.
THE MARKIN METHOD
Achieve Influence in Business Interactions
The Markin Method is a practical, evidence-based framework for achieving influence in sales, marketing, business, leadership, negotiations, and interpersonal communication.
The core principles are built on behavioral science and validated research showing that:
• People decide emotionally and justify logically
• Motivation and perception drive behavior
• People move when they feel understood — not persuaded
Our programs are objective and actionable, allowing anyone to apply the concepts consistently to achieve predictable outcomes.
Proven Results
With thousands trained globally and a 98% overall satisfaction rate, our approach doesn't just work — it sticks.
"I've taken countless sales trainings. Dan Markin's program was the first that actually changed how my team and I think and communicate."
CHRIS S. | SVP SALES, PACCAR
POST-TRAINING TEAMS TYPICALLY SEE:
Higher conversion rates
Shorter sales cycles
Larger deal sizes
Higher buyer trust
More confident, consistent sales reps
Drive Accountability &
Deliver Results
We bring together the art of communication and the science of the human psyche, helping you apply influence in ethical, authentic, and highly effective ways.
We Work With:
• Sales Professionals looking to close more deals by building trust
and credibility
• Business Executives who want to inspire teams and drive change
• Internal Teams that need to align, collaborate, and communicate
more effectively
Start the Conversation
Ready to transform how your team communicates, influences, and delivers? Reach out and let's talk about what's possible.
Headquarters
Charlotte, NC